The Podcast Culture

New age technology is all about making everything easier. Too tired to click a button? Here’s complete touch screen. Too tired to look for original Pakistani songs on Soundcloud? Here is Patari. Too tired to run after a girl with a boombox on your shoulders? Here’s tinder. Basically, if it doesn’t reduce human effort, it’s useless.

A while ago when electronic media was introduced, people were sure that newspapers would become obsolete, but defying all odds like Donald Trump, newspapers somehow made it through. The same was thought about books when audio-books were introduced, but just like Karan Johar’s movies; the hype was a mole disguised as a mountain. Did the audiobooks really fail, though?

Let’s go back to when the radio was the only entertainment in our lives. Be it ‘The King’s Speech’ or the announcement of the creation of a new country, people led their simple lives with the chatter of the radio in the background. TVs replaced radios like a news anchor changes his Twitter bio after changing the channel he works at. But the audio culture didn’t die. And soon, the internet introduced “podcasts”: digital audio files, available as a series. Gaining popularity in the world, Pakistani listeners were still not too keen on the idea. Patari Statistics are proof:

So, we decided to dedicate a day to podcasts only and experiment with a variety of things people can plug and play. Or in this case, click and play. What do people love to hear the most, we asked ourselves. The answers helped us make a petri dish of a collection of podcasts to see what sticks!

Patari’s main tile featured the legendary Zia Mohyeddin, who, apart from being a legendary artist, producer, director and broadcaster, also had a voice tuned by angels and the time to put it to good use. Bless him for recording the short stories of a number of famous Urdu writers and poets. His podcast was as enthusiastically welcomed as hot samosas at aftaar.

Ismat Chughtai needs no introduction: a fierce short story writer who could play the whole story on the screen of your mind.

Urdu Adab podcast aims to spread Urdu Adab to people who cannot read or write Urdu. It contains short stories which are meaningful, funny, romantic & sarcastic as well as some poetry and literature.

Next up was a podcast for the science geeks in us! Creation of the universe, cosmic reasoning, saari qayenaat aap ka scene on karanay ki sazish kesay karti hai and many other questions were discussed by Absar Taqvi in this Cosmology Podcast.

The MadArtCulture Podcast features a discussion on pop culture and everything that’s happening in the art scene. Providing 411 on all that’s hot, millenial podcast = check.

But what is a podcast that isn’t sassy, cut throat, informative but critical at the same time? Our homepage also featured The Padded Room’s take on the latest Hollywood movie Dr. Strange (spoiler alert!)

And Mahwash Ajaz’s review on the drama series Khuda Mera Bhi Hai (spoiler alert here too!)

Alea Rizvi’s Nostalgia does justice to its name and makes you feel all those feelings that you saved up in the treasure chest of your memories.

The page wrapped up with Podcast Shodcast, a weekly podcast revolving around Pakistani affairs and phenomena, run by users of /r/Pakistan on Reddit.

Covering (what we think) areas of everybody’s interests, we think we sorta kinda did a pretty good job. What do you think?

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